Proof that people still think interesting thoughts.
Someone spent three weeks reading about the geopolitics of shipping container ports. Someone else knows more about the 1987 Taiwanese election than most Taiwanese people. Neither of them had anywhere to put it.
Nobody asked for the takeaways. Write it anyway.
A few things rabbithole is not:
Your morning routine.
Anything with the word “journey” in it.
5 lessons. 7 habits. 10 things.
What running a marathon taught me about B2B sales.
Actionable.
Content. Well, technically.